With the Jeep Grand Cherokee Half & Half, Mopar brings to life an imaginative demonstration of the before and after of a Mopar-style makeover. A zipper graphic applied down the center of the vehicle, complete with an actual giant-size Mopar zipper attached to the front bumper, hints at the dual-identity of the Jeep Grand Cherokee Half & Half. One half is a perfectly fine 2013 Deep Cherry Pearl Coat stock Jeep Grand Cherokee Laredo; the other, a highly “Moparized” Grand Cherokee that illustrates what the vehicle can be when you have hundreds of thousands of Mopar parts and accessories to choose from to personalize your ride.
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Even the wheels exhibit the unique “split-screen” effect of the Jeep Grand Cherokee Half & Half. The stock side carries standard 17-inch wheels, while the “Moparized” half of the vehicle is upgraded to 20-inch chrome wheels. Additional exterior improvements on the “Mopar” side of the vehicle carry out the crisp, cool look of the chrome wheels, with chrome on the mesh-grille insert, tube steps, mirror caps, hood air deflector and fog lamp bezels. A trailer hitch with wiring harness, front tow hooks, bright license plate frame, roof rack cross bows and luggage carrier complete the exterior.
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Inside, the dividing line between stock and “Moparized” continues. The Mopar segment of the Jeep Grand Cherokee Half & Half is filled with Mopar accessories, including Grand Cherokee logo door-sill guards, a bright pedal kit, all-weather mats, cargo tray, cargo net, premium Katzkin Tuscany Leather interior and remote-start capabilities.
Jeep Grand Cherokee Half & Half will be present at the 2012 SEMA Show.